The publishing package is everything you need besides the video itself to upload it. Macreto creates it for every video: 3 titles, 3 thumbnails, a description with chapters, tags, a pinned comment and a community post. You pick, adjust and publish.
Why the package matters so much
A great video doesn’t help if nobody clicks on it. Title and thumbnail decide whether someone starts your video at all. Description, chapters and tags help viewers and search understand what it’s about. Many creators write these pieces right before uploading, under time pressure. Macreto prepares them while the video is being made.
What’s in the publishing package
3 titles
Macreto suggests three titles that fit the content of your video. Pick one or combine ideas.
3 thumbnails
Three thumbnails in your style. The thumbnail style can come from the style analysis of your earlier videos and is part of your brand kit.
Description with chapters
The description summarizes your video and includes timestamped chapters. Chapters let viewers jump straight to the part they’re looking for.
Tags
Relevant tags for your video’s topic.
Pinned comment
A comment you pin under your video, for example with a question for your viewers or a pointer to related content.
Community post
A post for your community tab that points to the new video.
The chapter editor
Automatically detected chapters are a solid start, but you know your video best. In the chapter editor, you change chapter names and timestamps, then add the updated chapters to the description. If your brand kit uses a progress bar with chapters, the video shows them on screen, too.
The thumbnail comparison
You only see how a thumbnail works in context. The thumbnail comparison shows your thumbnails among other videos, the way viewers would see them on YouTube. That makes it easier to spot which one stands out and which one gets lost.
If you test thumbnails on YouTube, enter the winner in Macreto afterward. Macreto learns from it and factors it into future suggestions.
How to use the package when you upload
- Pick a title: Use one of the three suggestions or combine them.
- Check the thumbnail: Compare the three thumbnails among other videos.
- Adjust chapters: Fix names and timestamps in the chapter editor.
- Add description and tags: Including chapters and, if needed, the AI image disclosure.
- Comment and post: Pin the comment and publish the community post.
AI labeling built in
If your video contains AI images, they are labeled in the video, and the video file carries a machine-readable label. Macreto also includes a matching disclosure text for your description. More on the AI notices page. Not legal advice.
From the package to shorts and social
The publishing package covers your main video. To reach further, there’s shorts and social: Macreto cuts shorts from the same video and writes posts for your platforms.
How Macreto helps you publish
After video production and your review in the video editor, you export your video in full quality. The publishing package is already waiting. Pick your title and thumbnail, check the description and chapters, and upload. For the full workflow, see the guide Your first video.