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Use cases

Publish videos regularly as a coach – in your own voice

Your time belongs to your clients. Macreto handles the script, editing and the package for YouTube and social media.

As a coach, you use Macreto to turn your expertise into regular videos: upload a screen recording such as slides or a worksheet, approve the research, record the facecam script, and Macreto builds the video, Shorts and posts. Your voice stays real, and your time stays with your clients.

Common video problems for coaches

Coaches know video builds trust. Still, the channel often stays quiet:

  • No time to edit. Your hours go to clients. Editing, captions and thumbnails don’t fit in.
  • Blank page before filming. You know what you want to talk about, but not how to open or keep a clear thread.
  • One video, many channels. YouTube, Instagram, LinkedIn – every channel wants its own format.
  • Authenticity is your asset. A synthetic voice or an avatar doesn’t fit a profession built on trust.

How a coaching video comes together in Macreto

  1. Upload your material: A screen recording of your slides, a framework or a worksheet.
  2. Approve the research: Macreto researches your topic on the web and summarizes it with sources. You check that the direction is right.
  3. Read the script: Macreto writes a facecam script in your tone. More on the facecam script.
  4. Record the facecam: Use the teleprompter in your browser and control it from your phone.
  5. Build: Macreto cuts out flubs and pauses, adds slides, animations, AI images and music, and mixes the audio.
  6. Review: Pause the preview, draw on the frame or leave time-stamped comments. “Adjust video” applies them all.
  7. Publish: You get the video in full quality plus a publishing package.

Features that fit coaches

Learn your voice and style

Macreto learns your tone, favorite phrases, intro style and pace from earlier videos, so the script sounds like you rather than a template. Details in learn your voice.

Shorts and social

On the Creator plan and up, one video can become 0 to 12 vertical Shorts with captions, plus posts for each platform. You plan everything in the social calendar, approve it and let Macreto post automatically – to YouTube, Instagram, TikTok, LinkedIn, Facebook and more. See Shorts and social.

Publishing package

Every video comes with three titles, three thumbnails, a description with chapters, tags, a pinned comment and a community post.

Versions

From the same recordings, Macreto can build up to three versions – for example a public YouTube video and a longer deep-dive cut for your community or clients.

What you need to get started

  • A screen recording on your topic, such as your slides or a worksheet you walk through on screen.
  • A few earlier videos, as files or YouTube links. Macreto learns your tone from them, and the style analysis also suggests colors, thumbnail style and pace.
  • A brand kit with your logo, colors and fonts, so every video looks like your practice.
  • A camera or webcam for the facecam. The teleprompter opens in your browser.

Macreto is a web app, so there’s nothing to install. See your first video for a walkthrough.

Staying authentic

Macreto doesn’t use AI voices. What your viewers hear is you. AI images in the video are labeled, and Macreto sets platform labels when posting. You also get a disclosure note for the description.

How Macreto helps you as a coach

Macreto handles the work around the camera: research, script draft, editing, package and social posts. You review and approve. See the pricing page for plans.

Frequently asked questions

I don't demo software. Is Macreto still a fit?

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Macreto works with uploaded screen recordings – slides, worksheets, whiteboard apps or examples on screen – plus your facecam. Pure camera-only videos with no screen recording at all aren't its focus.

Will the script sound like me?

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Macreto learns your tone, favorite phrases, intro style and pace from earlier videos you upload or link from YouTube. You can edit the script any time before filming.

Are my recordings used to train AI?

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No. Recordings are not used for AI training. Servers are located in Germany, and raw recordings are deleted automatically after 30 days of inactivity.

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